Lindt & Sprüngli join Roger Federer in a unique campaign
The TFWA World Exhibition and Conference season kick off with a unique campaign fronted by Lindt & Sprüngli Travel Retail, and the tennis superstar Roger Federer.
Passengers travelling through Level 1-Airside Centre at Zurich Airport will be able to enjoy an incomparable tennis experience, with a chocolate flavour! Exclusively available to Dufry customers.
All passengers are invited to visit this tennis court combined with chocolate environment and enjoy digital screens. You can even take a selfie with Roger Federer at the LINDT Magical Selfie Mirror, and surprise friends and family.
Lindt Lindor has been creating ‘magical moments’ for consumers for over 60 years, with the irresistibly smooth chocolate recipes designed by LINDT MAÎTRES CHOCOLATIERS. Today, these recipes are combined with the magic of their global brand ambassador Roger Federer, who is a total fan of LINDT chocolate!
Roger himself was present at the opening of the newly redesigned Lindt Chocolate Boutique, at Zurich Airport, in April of this year. There, he cut the ceremonial ribbon, and took time out for an exclusive meet-and-greet, and photo opportunity with fans. Located on Level 2-Airside Centre at Zurich Airport, the new boutique is a chocolate lover’s dream come true, that brings the Lindt Master Chocolatier magic to life, offering travel-exclusive creations only available at this location.
The centrepiece of the renovated 130sqm store is the Lindt Master Chocolatier Station. Here customers can enjoy the most comprehensive range of freshly-made chocolate delicacies, prepared daily by the on-site Lindt Master Chocolatiers. These delicacies include chocolate figures, lollies, open slabs, and the exclusive Lindt Piemonte range.
The second impressive focal point of the boutique is the new Pick n’ Mix Paradise, which boasts 24 Pick n’ Mix varieties to tempt shoppers to try out new Lindor flavours.
The new Lindt Chocolate Boutique is jointly operated by Lindt & Sprüngli Travel Retail and Dufry, in close collaboration with Zurich Airport. You must visit it!