THE BEST OF BRANDS

Filled with unexpected yet complementary notes, the third scent to join the #FloraFantasy universe is built around Magnolia Essence, exuding cheerfulness and a luminous, noble spirit. Wrapped in a captivating purple shade, the scent acts as a lucky charm and a reminder to trust in oneself.

THE NEW EAU DE PARFUM

Taking inspiration from free spirited women, the scent is built around Magnolia Alba Its fruity, floral sweetness is balanced by a clary sage like edge, to reflect an intuitive nature The Magnolia Essence exudes cheerfulness and a luminous, noble spirit.To enhance the sweetness of the Magnolia Essence, a Dewberries Accord is added for a fruity, juicy dimension. Striking a balance between freshness and sensuality, Patchouli Essence is then used to ground the scent The perfumers capture the plant’s intense woodiness from Indonesia’s best quality Patchouli, creating a subtly earthy, and leathery aroma.

THE CAMPAIGN

Designed to celebrate inner strength, the powerful Flora spirit is once again embodied by multi platinum selling recording artist, songwriter, and trailblazer Miley Cyrus in a campaign that sees her radiate confidence as she steps from the house into the outdoors