THE BEST OF BRANDS

During the month of June 2023, Tissot creates a special retail experience at Dufry’s Tissot boutique, with the spirit of MotoGPTM at its heart. The brand will provide customers with an immersive, unforgettable journey into the world of high-speed racing and precision timekeeping.


This bespoke space will be a bustling hub of activity. Here, racing enthusiasts can get closer to the action than ever before with our state-of-the-art MotoGPTM simulator. Feel the thrill of the race, the roar of the engines, and the precision of every manoeuvre - a tangible reflection of the precision that Tissot brings to every timepiece.


Exciting events and activities

Each month, Tissot will host a special MotoGPTM-themed activation, with jaw-dropping prizes that will turn every purchase into a potential victory lap. From tickets to the MotoGPTM Catalunya Grand Prix, to a chance to win Moto GP driving lessons, official helmets, and even exclusive Tissot x MotoGPTM watches, each visit to the boutique promises a chance to win something extraordinary.


Join us at the intersection of the thrill of MotoGPTM and the timeless elegance of Tissot timepieces. Dive into our world of fast-paced racing and shopping at Dufry's new Tissot boutique in Madrid, a unique experience designed to excite, engage, and inspire.

An experience like no other

Tissot has been carrying out the fundamental role of timekeeper for MotoGPTM competitions since 2001. MotoGP™ riders are fantastic athletes and their bikes are technological marvels. In this world, Tissot has set itself up as the official timekeeper. MotoGP™ bikes go so fast and the space between finishers can be so tight, it's incredibly important that the timing is accurate. This is where confirmation systems come into play. Tissot and its partners guarantee the accuracy of the timing.

With Tissot, don't just pass the time, seize it, and make the most out of it.

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